Greece: Facilitating Tourism Recovery in Aftermath of Covid-19 (Technical Assistance by UNWTO and EBRD)
Activity – Update the Tourism Marketing Strategy to respond to the COVID-19 Tourism Impact
Deliverable: Adaptation of the National Tourism Marketing Strategy in light of the COVID-19 Tourism Impact
The Ministry of Tourism, in collaboration with the World Tourism Organization (UNWTO) and the European Bank for Reconstruction and Development (EBRD) have implemented four activities to help Greece’s tourism sector recover from the impact of the pandemic.
This report is the proposed adaptation of the National Tourism Marketing Strategy for 2022-23 to the effects of COVID-19 for Greece to respond as effectively as possible to the circumstances of the pandemic.